The leader in the paper and packaging industry - International Paper – becomes a new MakoLab’s client

The leader in the paper and packaging industry - International Paper – becomes a new MakoLab’s client

Published

Since April this year, MakoLab has been managing Facebook Ads and Facebook Page for POL – the office papers brand, the property of the International Paper. The area of our tasks covers the ongoing communication with the users of that particular social network, building the brand community, social media strategy and paid promotion.

Cooperation with International Paper is a real challenge. The Polish market of office papers is very competitive and it is not easy to stand out. This is why we are impressed by the approach of our new customer to the issues of environmental protection and involvement in ecological projects and we will be happy to assist them in social media channels

says Michael Hertel, Marketing Director in MakoLab

International Paper, the owner of the POL brand, is a world-class leader in paper and packaging. The company owns manufacturing facilities in North and Latin America, Europe, Russia, Asia and North Africa. International Paper’s activity in Poland includes the production of consumer packaging, uncoated papers and newsprint. Cellulose and paper production facility in Kwidzyn, thanks to the many investments over the past 25 years, is now one of the most important employers in the region. The company employs approximately 2 000 employees and has locations in Kwidzyn, Krakow and Warsaw, serving customers worldwide.

Share

Related Stories
MakoLab creates Magento based e-commerce platform for innovative UK start-up, Grain

ago

The challenge was simple in thought, but complex by solution: enable customers to create custom pieces of furniture and buy them online. For this, Grain needed a new platform allowing for an interactive customer experience. Based on Magento, this new e-commerce platform and product configurator for Grain has been created by MakoLab – Digital Solutions Agency from Poland, boasting offices all around the world including London, Paris and Gainesville.
3D Furniture Configurator – Mobile App for Poldem

ago

The furniture industry has not been absent from keeping pace and investing in new technologies. To adapt to the requirements of modern consumers who want to use the solutions that modern technologies can now offer, Groupe Poldem decided to create a mobile application to support the sales process in their distributed network of furniture stores. The technology and marketing agency Makolab was the technological partner behind this mobile app project.
Ceramika Paradyż launches its new website created by MakoLab

ago

A new website from the leading ceramics and stoneware manufacturer - Ceramika Paradyż has been published. The technology and marketing agency MakoLab has been  responsible for its implementation and further activities related to Search Engine Optimisation.
MakoLab reaches out into cuisine solutions as an author of Uwielbiam.pl from Maspex Group

ago

Since the start of September, cooking enthusiasts – from novice to aspiring gourmet chef - have had at their disposal the completely revolutionised cooking service of Uwielbiam.pl. This virtual platform has something for everyone, with thousands of recipes and advice for all levels, all showcased in an innovative tool that has started to make its mark on the market. MakoLab is responsible for the ‘Mise en Place’, through developing and implementing the new graphic design concept.

MakoLab strengthens and reorganizes its creative department

As part of the strategy of enhancing our creative competencies and further establishing of MakoLab as a marketing-technological agency of global reach, MakoLab was joined this March by Maxime Tallet. Tallet, who most recently was CEO of the French creative agency Pollete, assumed the newly created position of Global Creative Development Director.